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Thursday, June 28, 2007

Phillip Stutts to Herald Group

Not sure if you saw the Politico article today, but top political consultant/grassroots strategist (and friend of Matt Lewis and the News) Phillip Stutts (formerly founder of Phillip Stutts and Company, LLC) was recently acquired by the DC-based pulbic affairs firm, The Herald Group .

Phillip will serve as Vice President of The Herald Group and will establish a dedicated corporate grassroots practice. He will also continue to consult Republican political candidates.

Over the course of his career, Phillip has served in a number of senior public and private sector positions. He earned widespread recognition for his work in building a successful grassroots political operation for U.S. Senate Majority Leader Bill Frist, and previously served as the National 72 Hour/Get-Out-The-Vote Director for the Republican National Committee and President Bush's re-election. Phillip was credited with overseeing the most sophisticated grassroots/Get-Out-The-Vote effort in Republican Party history, pushing President George W. Bush to victory by a 51 percent margin and increasing majorities in the United States Senate and House.

If you are looking for a dedicated and committed grassroots specialist for a campaign (corporate or political), check him out!
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Wednesday, June 27, 2007

Blog Talk Radio

Monday, June 25, 2007

Dirty Deeds Done Online

Sunday, June 24, 2007

On Ryan Adams

I hear Ryan Adams has a new album out.

Speaking of which, this is one of my all-time favorites ...

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Friday, June 22, 2007

Why Fundraising Letters are Dramatic ...

Sometimes reporters get a hold of a political fundraising letter, and take it literally. The problem is that fundraising letters have to be a bit dramatic. After all, the average direct mail donor is not a lobbyist or a big shot -- it's a concerned citizen who gets to be an activist by writing a check. And why would a concerned citizen give you money if they thought you didn't need it?

That's why fundraisign letters always say, "this is the closest election in history," yada, yada, yada.

The problem arises when reporters read these letters, but don't get the joke ...

Here's a recent example from The Hill ...

(First sentence) - Senate Minority Leader Mitch McConnell (R-Ky.) is "facing the most difficult reelection campaign" of his career, or at least that's what he's telling his political supporters.

(Last sentence) - Rebecca Fisher, spokeswoman for the National Republican Senatorial Committee, said, "This is very common language typically used in fundraising letters."


Keep in mind that anything you write -- even if it is targeted toward political donors -- could end up in the hands of a reporter!

In short, this is a non-story ...
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Tuesday, June 19, 2007

Online Ads Step Up

WSJ: Online advertising is becoming a staple of campaigning ....
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Saturday, June 16, 2007

Ron Paul Is Huge on the Web

I've got a quote in a WaPost story today on Ron Paul (my part is on page 2) ...
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Wednesday, June 13, 2007

YouTube Story

I'm quoted briefly in a NY Times story on YouTube (my quote is on page 2) ...
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3 Points Are Enough

In choosing to run on "12 commitments," Rudy Giuliani is breaking a cardinal rule of politics, which is: Keep it simple, stupid!

Most candidates are well advised to run on no more than 3 big issues. That's because the average person spends about 7 minutes a week thinking about politics. As such, a candidate is lucky if he can get the public to remember one or two things, let alone 12!

It's not that you shouldn't have a detailed play. But when it comes to "selling" your plan, sticking to three bullet points is usually the best strategy.

Though he accomplished many things, Ronald Reagan was known primarily for two things: Restoring optimism in America -- and beating the Communists ...
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Monday, June 11, 2007

Nice Backdrop!

I like how Brownback has young folks standing BEHIND him. When it comes to visuals, people behind you (in the audience) are more important than the people in front of you ...

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Sunday, June 10, 2007

Pulling Off the Obama Look

The Wall Street Journal takes a look at Obama's look ...

How hard can it be to take off your tie?

With the suit-and-no-tie look gaining prominence lately -- presidential hopeful Barack Obama has drawn attention for sporting a version of the approach, and Microsoft's Steve Ballmer and Boeing CEO Jim McNerney have done it, too -- more men are trying it out themselves. In the process, they're discovering that this seemingly effortless style takes work to get right.
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Thursday, June 07, 2007

What's a "Null Set"?

Rule 1 in communication is to use common words and metaphors that people understand. Pat Ruffini makes a good point here about how Mitt Romney's "awkward choice of metaphors doesn't exactly connect with average Americans ...
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Wednesday, June 06, 2007

Live From New York!



I was on WNBC TV today with Politico's Mike Allen, talking about last night's GOP debate. You can check it out here. (It's about 5 minutes into this clip). The second segment focused on the topic of campaign websites, and included Andrew Rasiej of TechPresident.
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Tuesday, June 05, 2007

The Dangers of Net-Centric Campaigning ...

Predictably, when people learn that I'm an "internet guy" -- they are surprised to learn that I STILL believe in running traditional campaigns.

Allah makes a good point, regarding why Fred Thompson better not rely too much on the internet:
I hope I'm not breaking any news here for the Thompson campaign but, er, there really aren't a lot of right-wing blog readers. Strictly speaking, there aren't a lot of left-wing blog readers either, but there are more of them than there are of us and they're vastly superior in fundraising. If Fred's relying on the online grassroots to put him over the top, he may come to find the grass is distressingly thin.
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Marc Ambinder's New Blog

The always insightful Marc Ambinder has a new blog over at the Atlantic, focusing on the 2008 elections. Check it out.
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Simple But Good

Campaign Platforms

Here's an embarassing situation:

WASHINGTON (CNN) - The beginning of the debate showed not all candidates have the same platform. Rep Dennis Kucinich is standing on a wooden platform to boost his height but he isn’t the only one, Senator Hillary Clinton is also using a platform to increase her stature.
In this case, there was probably no avoiding it. I mean, a campaign's advance team can control (and negotiate) lots of things -- but a major network can probably control the camera angles, if they want to ...
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Monday, June 04, 2007

Spanish Lesson

Never Point!

Photo Sharing and Video Hosting at Photobucket

John Edwards is breaking one of my rules. Pointing means "lecturing." Never point.
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